Salesforce Administration

Bachelor of Science in Business Administration

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Business Administration Disclosures

The Salesforce Administration concentration consists of five upper-level courses that offer you an understanding of topics including:

  • Customer relationship management with an emphasis on tools that allow companies to manage processes, reporting and dashboard information.
  • Salesforce administration and user management, customization, creating permissions and forecasts are examined.
  • The systems administration function of Salesforce including platform customization, feature requests, setup and maintenance and overall business solutions.

After graduation, you should be prepared to pursue entry-level career opportunities within organizations that use Salesforce administration and other platforms.

About This Program

This program prepares students for career paths and duties as:

  • Salesforce Systems administrator
  • Customer Relationship Manager
  • Business Analyst
  • General Manager

Integrating Salesforce fundamentals and basic administration/customization skills gained from the Customer Relationship Management for Business and Introduction to Salesforce Administration courses, this specialization will prepare students to utilize increasingly complex Salesforce functionality as a CRM system administrator.

Course Format

Salem offers accelerated undergraduate and graduate programs of study with continuous enrollment via distance education or on ground at our Salem, West Virginia campus. Courses are delivered in a monthly format (4-weeks) and completed on ground, online, or through a blended approach that uses both delivery methods. Online courses are structured to work within the constraints of full-time employment, allowing you to earn your degree with minimum disruption to your busy schedule. Traditional on ground programs of study are available for campus residents and commuter students.

Course Numbers/Names

  • SLF400 Customer Relationship Management for Business
  • SLF401 Introduction to Salesforce Administration
  • SLF402 Advanced Topics in Salesforce Administration
  • SLF403 Applied Business Solutions with Salesforce
  • MGT362 Operations Management


Admission to Salem is open to all qualified applicants regardless of race, color, creed, religion, gender, sexual orientation, national origin, or ability/disability. Anyone wishing to attend Salem can obtain the necessary application from the Office of Admissions or online from our website at The completed application should be submitted to the Office of Admissions at the earliest possible date. The University admits students on a rolling, monthly start basis. Acceptance is within the discretion of Salem University; some programs have additional admissions requirements.

Accredited by acbsp

This course is accredited by ACBSP.

ACBSP Accreditation

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